National reading campaign in Norway: Sommerles

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Summer in Norway means reading time for many children! The national, digital campaign Sommerles.no, organized by the public libraries in Norway, wants to give great reading experiences to as many children as possible.

Sommerles (which means Summer-read) is a national, digital reading campaign organized by the public libraries in Norway. The campaign runs yearly from June 1st to August 31st and is free for all children from 1st to 7th grade. Our goal is to encourage an interest in reading and ensure that the children read as much as possible through a long summer vacation! By using elements from computer games, Sommerles has become a popular summer activity for many children since it was first launched in Vestfold county in 2014.

Sommerles is completely free for all children. On the website www.sommerles.no the children can collect XP (points) for each page they read, do tasks connected to the reading, follow friends to see what they read and earn digital trophies. They can also earn small prizes that they can collect at their local library. They can follow a story written by Mari Moen Holsve, written exclusively for Sommerles and only available online. In 2018 a total of 106,266 children participated, but they expect to break that record in 2019 (of course).

Sommerles collaborates with other NGOs supporting children´s reading (Leser søker bok (Books for Everyone), Foreningen Les (Association Read) and Norsk lyd- og blindeskrift bibliotek (The Norwegian Library of Talking Books and Braille) to create the best reading experience for as many children as possible. From the summer of 2018, the Sommerles story is also available in audiobook format, and we do our best to ensure that all text on the website in the long term is as accessible as possible for all children.

www.sommerles.no

About Sommerles: www.altom.sommerles.no

Children and young adults